The Ritz-Carlton Launches New International Marketing Campaign - Leave Better
The Ritz-Carlton Hotel Company announced the launch of a new international marketing campaign, speaking to the continued evolution of the brand…
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The Ritz-Carlton Launches New International Marketing Campaign - Leave Better
The Ritz-Carlton Hotel Company announced the launch of a new international marketing campaign, speaking to the continued evolution of the brand…
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Google's AI adds new capabilities in travel planning
Google is doubling down on travel, enabling Bard, its generative artificial intelligence (AI) model, to offer far more ways to help users plan their trips…
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Dubai Tourism and Al Habtoor City Hotels Dubai (Hilton Dubai Al Habtoor City, V Hotel Dubai, Habtoor Palace Dubai), two of UAE’s biggest hospitality players, recently teamed up to provide a memorable and out-of-the-world experience for members of…
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Hackers Exploit Zero-Day Flaw in Software Used by Resorts and Hotels
In the evolving hospitality industry landscape, where vacation rental software has transitioned from luxury to necessity, a growing concern emerges regarding cybersecurity…
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The Magic Behind Skyscanner’s Approach to Marketing
Skyscanner's Andre Le Masurier spoke to LBB’s Casey Martin on the effectiveness of the brand’s marketing and how they are bringing consumers from Australia and Canada to their desired destinations.
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FRENCH COMPANY CDS GROUPE ACQUIRES GERMANY-BASED CORPORATE RATES CLUB
French hotel booking platform CDS Groupe has acquired Germany-based Corporate Rates Club, marking a continuation of its international expansion…
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EU Commission to Prevent Booking Holding From Purchasing of eTraveli
Booking Holdings is set to lose the €1.67 billion deal with Sweden’s eTraveli Group, a very important transaction that has been left stranded for nearly two years. This is expected to happen due to the European Commission deciding against it…
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Trivago Reinforces Brand Marketing to Drive Long-Term Growth
Düsseldorf, Germany – 05.09.2023. trivago, the leading global hotel search engine, is announcing a renewed focus on its brand marketing strategy…
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From clicks to reservations: How Google Ads integration elevates your direct booking strategy
In the age of digital transformation, the hospitality industry has witnessed a significant shift in how travelers plan and book their accommodations…
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4 Simple Strategies to Boost Your Direct Booking
When it comes to enhancing direct bookings, having a top-notch Booking Engine is just the beginning. Having an effective marketing plan comes into hand to help you drive more bookings…
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The Advancements in Revenue Management set to Transform Hotel Pricing
Written by Jurgen Ortelee, Managing Director of APAC for IDeaS Revenue Solutions -As the hotel industry evolves in response to changing consumer preferences and global economic shifts, it becomes increasingly crucial for hoteliers to recognize the…
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Ingrid Chen appointed to new brand strategy and marketing role at Rosewood Hotel Group
Ingrid Chen has been appointed to the newly created role of vice president of brand strategy and marketing at the Rosewood Hotel Group.
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UAE’s hotels are definitely not having a summer slowdown, as occupancy crosses 80%
Hotels record 80%+ occupancy and double in ‘22, while staycations are helping too. The UAE’s hotels are not taking it slow this Summer, with many properties cruising along with 80-85 per cent occupancy levels…
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Take it slow at Israel’s new Slowness Hotel
The new 30-room hotel on a kibbutz in the Galilee is built around wellness and relaxation, with unique touches like no TVs or reception desk.
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Sojern and Profitroom Join Forces to Drive Direct Hotel Bookings
JOHANNESBURG, South Africa, Aug. 3, 2023 /PRNewswire/ -- Sojern, the leading travel marketing platform, and Profitroom, a globally renowned award-winning booking and technology platform, today announced a new collaboration…
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GDS – Is it relevant for you in 2023?
One of the oldest distribution platforms, a GDS is a middleman that connects your hotel to travel agents looking for the right accommodation for their clients…
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Australian Hotels Win the Right to Undercut Online Travel Agents
Australia‘s competition watchdog on Friday said online booking agencies Expedia (EXPE) and Priceline Group’s (PCLN) Booking.com had agreed to allow Australian hoteliers to offer lower rates for direct bookings by telephone and walk-ins but not…
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