7 Beverage Alcohol Trends for 2024
Trend picks and predictions for 2024 began rolling in late last year, and we’ve poured over numerous reports. One thing everyone seems to agree on: No-/lo-alcohol drinks are here to stay. Not only are they expected to increase this year, spirit-free drinks are now or will be part of the year-round beverage lineup rather than Dry January or Sober October specials. We suspect there will always be an uptick in mocktail offerings in January, however.
